Retail fixtures creating latest BUZZ
Bee Clinique. Bee unique. Bee… BlueHive.
Store-in-store set-up in our shop.
Our latest BUZZ evolves around the visit of Clinique's design team to the Hive. The brand representatives came to review their vendor shop for Macy's Garden State Plaza. Our shop floor was transformed into a radiant department store with the new Clinique displays being the star. (Much to the liking of our queen bees.)
As always, a timely turnaround and accuracy in delivering the client’s brand values were of the essence. When a brand goes into a department store its fixtures need to express the brand. Each vendor shop requires a thorough understanding of what the client's priorities are. We were able to set up the island and treatment bars according to the actual store layout, graphics were installed and the units were lit giving the Clinique representatives a chance to view the details and craftmanship up close and in a simulated environment.
The visit also gave us the opportunity to demonstrate our design capabilities and innovative touch screen technology. Our visitors were also impressed with our graphic design and manufacturing capabilities.
This project was installed on October 25th at Garden State Plaza, NJ.
Bee successful! Bee beautiful!
